paymentsCost & payment
How much does a flooring website cost?
Our Starter Site is $300 one-time plus $20/month for hosting, security and updates. The Growth plan is $300 plus $70/month and adds local SEO, Google Business Profile work and review requests. Bigger builds get a custom quote.
Do I pay anything for the mockup?
No. We design your homepage first, free. You only pay the $300 build fee if you love it and want to go ahead.
Are there setup fees or hidden costs?
No. The build fee and your monthly plan are the whole price. If you ever ask for something outside your plan, we quote it first.
What does the monthly fee cover?
Hosting, SSL, daily backups, security updates and small edits. On Growth it also covers local SEO, Google Business Profile work, review requests and a monthly ranking report.
Is Google Ads spend included?
No. Ad spend is paid to Google directly from your own account, so you always see where it goes. We build and manage the campaigns on the Dominate plan.
Can I switch plans later?
Yes. Move up or down any month. Your site stays the same — only the services around it change.
scheduleTimeline & process
How long until my site is live?
Most flooring sites launch within 7 days of receiving your photos and info.
What happens on the first call?
A free 15-minute chat about your services, the area you cover and the jobs you want more of. No sales pitch.
What if I don't like the mockup?
Tell us what to change and we'll revise it. If it's still not right, walk away — you haven't paid anything.
How much of my time does this take?
About an hour, spread across the week: the first call, reviewing your mockup and sending photos. We do the rest.
Can you redesign my current website?
Yes. We rebuild existing sites and set up proper redirects so you keep the Google rankings you've already earned.
photo_libraryContent & photos
Do I need to write the content?
No. We write all page copy for your services and service areas. You just review and approve.
I don't have good photos. Is that a problem?
No. Phone photos of your jobs work great — we clean them up. We can also start with quality stock images and swap yours in later.
I don't have a logo. Can you help?
Yes. We'll set you up with a clean text logo that looks sharp on your site and Google profile.
Can I show before and after photos?
Yes. Every gallery can include drag-to-compare before/after sliders — the fastest way to sell a refinish or replacement.
Can you show the products and brands I carry?
Yes. On the Dominate plan we build a product catalog filtered by type, color and price, with pages for the brands you carry.
travel_exploreGoogle & SEO
Will my website show up on Google?
Every site is built with on-page SEO. For ranking in your city and the Map Pack, the Growth plan adds local SEO and Google Business Profile optimization.
How long until SEO shows results?
It depends on your city and competition. You'll see progress in your monthly ranking report.
Can you fix my Google Business Profile?
Yes. We audit and clean up existing profiles — categories, services, service areas, photos and posts. You keep all your current reviews.
Do you guarantee a #1 ranking?
No honest company can guarantee a spot on Google. We do the work that moves rankings and show you the results every month.
Can you help me get more reviews?
Yes. On Growth we send automatic text and email review requests with a one-tap link to your Google review form.
keyOwnership & contracts
Do I own my website?
Yes. Your domain and content are yours.
Am I locked into a contract?
No contracts. Cancel the monthly plan anytime.
What happens if I cancel?
Your monthly services stop at the end of the month. Your domain and content stay yours.
boltLeads & tech
How do leads reach me?
Instantly, by text and email. Your estimate form, call button and text button all go straight to you — no shared lead marketplace.
Will my site work on phones?
Yes. Every site is designed mobile-first, because most homeowners will find you on their phone.
Is my site secure?
Yes. Every plan includes an SSL certificate, daily backups and security updates.
How do I ask for changes after launch?
Text or email us. Small edits are included in every monthly plan.
Do you only work with flooring businesses?
Yes. Hardwood, carpet, tile, LVP, epoxy, refinishing, showrooms and commercial flooring — that's all we do.
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