Hardwood Flooring
Install, refinish and repair pages that sell craftsmanship and premium pricing.
Websites built only for flooring businesses
Your Floors Look Amazing. Your Website Should Too.
Websites built only for flooring businesses
We build fast, beautiful websites for flooring stores, installers and refinishers — designed to rank on Google, show off your work and fill your calendar with in-home estimates.
No contracts. Live in 7 days. You approve the design before you pay.
- Rated by flooring pros
- 150+ websites launched
- Clients in 40+ countries
- Mobile-first & Google-ready
Who we serve
Built for Every Corner of the Flooring Trade
Whether you sell it, install it or bring it back to life — we know your customers, your services and the searches that find you.
Carpet Stores & Installers
Showroom-style catalogs, color galleries and "carpet installation near me" pages.
Tile & Stone
Kitchen, bath and backsplash galleries that show off precision work.
LVP / Vinyl & Laminate
Waterproof, budget-friendly product pages built to rank and convert.
Epoxy & Concrete Coatings
Garage, commercial and decorative floor pages with project galleries.
Floor Sanding & Refinishing
Before/after sliders that sell the transformation in seconds.
Flooring Showrooms & Retailers
Product catalogs, brand pages and "visit our showroom" lead flows.
Commercial Flooring Contractors
Capability pages, project case studies and bid-request forms.
Don't see your niche? If it goes on a floor, we build for it. See every trade we serve →
The problem
Great Floors Don't Sell Themselves Online
Homeowners Google you before they ever call. If your website looks dated, loads slow or doesn't show up — that job goes to the competitor down the road.
Invisible on Google
You're not showing for "flooring installers near me", so your phone stays quiet.
Outdated, slow website
Built years ago, broken on phones, and visitors leave in 3 seconds.
Your best work is hidden
Hundreds of finished jobs on your phone, zero on your website.
Leads that go nowhere
No easy estimate form, no click-to-call, no follow-up.
Paying for bad leads
Shared leads from Angi and HomeAdvisor sold to 5 other contractors.
No time for tech
You run crews and jobs, not website plugins.
Sound familiar? You don't need a "web agency". You need a team that already speaks flooring.
Services
Everything Your Flooring Business Needs Online
One team. One monthly price. Every tool to get found, look premium and win more jobs.
Custom Flooring Websites
Mobile-first, lightning-fast sites designed around your services, your area and your best work.
Local SEO
Rank for "hardwood floor installation in [City]" and every service-area search that matters.
Google Business Profile Optimization
Show up in the Map Pack with photos, reviews and posts that drive calls.
Estimate & Lead Capture
Quote forms, click-to-call, text-us buttons and instant lead alerts to your phone.
Project Galleries & Before/After
Turn every job into proof with filterable galleries and drag sliders.
Review Generation
Automated text/email requests that turn happy customers into 5-star reviews.
Google Ads & Landing Pages
Pay-per-click pages built to convert, so every ad dollar works harder.
Hosting, Security & Care
Daily backups, SSL, updates and edits handled for you — no tech headaches.
See every service in detail → · Not sure what you need? Get a free website audit →
Made for flooring
Features Generic Web Agencies Don't Think Of
We've built for flooring, so your site comes loaded with tools made for how homeowners actually buy floors.
- Square-Footage Cost Estimator Visitors enter room size and floor type, get a ballpark price, and become a qualified lead.
- Before/After Drag Sliders The fastest way to sell a refinish or replacement.
- Room Visualizer Integration Let shoppers preview floors in their own room (Roomvo and similar tools).
- Product & Brand Catalog Showcase Shaw, Mohawk, Armstrong or any brand you carry, filtered by type, color and price.
- Free In-Home Estimate Booking Calendar booking that drops straight into your schedule.
- Service-Area Pages A dedicated, rankable page for every city and neighborhood you serve.
- Financing Banner & Pre-Qualify Link Make big jobs feel affordable with monthly-payment messaging.
- Showroom Locator & Hours Map, directions and "Visit Our Showroom" CTAs for retail locations.
New lead450 sq ft LVP, Austin TX
Oakline Floors · demo
What will my new floor cost?
Floor type
Ballpark, installed
$1,350 – $3,150
Demo prices. Your site uses your real rates.
Try it: this is the estimator your customers would use.
How it works
From First Call to Live Website in 7 Days
No 3-month projects. No endless back-and-forth. Here's the whole process.
- 1
Free 15-Minute Call
Tell us about your services, service area and the jobs you want more of.
- 2
See Your Mockup
We design your homepage first. You see it before you pay anything.
- 3
We Build It
Pages, photos, forms and SEO set up. Send us your job photos; we handle the rest.
- 4
Launch & Get Found
Your site goes live, connected to Google, ready to bring in estimates.
- 5
We Keep It Growing
Monthly updates, new gallery photos and SEO so you keep climbing.
Pricing
Simple Pricing. No Surprises. No Long Contracts.
Pay once for the build, then a small monthly fee to keep it fast, secure and updated. Cancel anytime.
Starter Site
$300 one-time + $20/mo
- Up to 5 pages
- Mobile design
- Estimate form
- Click-to-call
- Basic on-page SEO
- Hosting, SSL, backups
- Small monthly edits
Most Popular
Growth
$300 one-time + $70/mo
- Everything in Starter, plus:
- Local SEO
- Google Business Profile optimization
- Service-area pages
- Monthly ranking report
- Review requests
Dominate
Custom quote
- Everything in Growth, plus:
- Cost estimator
- Product catalog
- Google Ads landing pages
- Multi-location
- Priority support
Every plan includes a free homepage mockup first. Don't love it? Walk away — no charge. Compare every feature →
Results
Websites That Work as Hard as Your Crews
- 150+websites launched
- 8+years building for local businesses
- 7 daysaverage launch time
- 24/7lead alerts to your phone
Recent Flooring Builds
Grainline Refinishing
Dull floors, brand new again.
Free estimate
Demo Design Hardwood Refinishing · Dallas, TX
Before/after sliders, refinish cost estimator and Dallas service-area pages.
Hearth & Weave Carpets
Soft underfoot, installed this week.
Visit showroom
Demo Design Carpet Store · Columbus, OH
Color gallery, brand catalog and "visit our showroom" lead flow.
SolidCoat Epoxy
Garage floors built to last.
Get a quote
Demo Design Epoxy Coatings · Phoenix, AZ
Project galleries, garage and commercial pages, bid-request form.
Our promise
Flooring Pros Who Stopped Chasing Leads
Real client stories are coming soon. Until then, here's what every flooring owner gets from us.
See your design first
Your homepage mockup comes before any invoice.
Live in 7 days
Not 3 months. One week from photos to launch.
No contracts
Cancel the monthly plan anytime.
Real humans who answer the phone
Talk to the people building your site.
Compare
Why Flooring Pros Choose Us Over Everyone Else
| Feature | Flooring WebPros | Generic Web Agency | DIY Builders (Wix etc.) |
|---|---|---|---|
| Built for flooring | Yes — flooring-only | No | No |
| Upfront cost | $300 | $3,000–$10,000 | $0, plus your time |
| Time to launch | 7 days | 6–12 weeks | Weekends, for months |
| See design before paying | Yes | Rarely | — |
| Local SEO included | Yes (Growth plan) | Extra cost | No |
| Edits & updates | Done for you | Billed hourly | You do it |
| Contracts | None, cancel anytime | 12-month typical | Monthly subscription |
Big-agency quality without the big-agency invoice.
FAQ
Questions Flooring Owners Ask Us
Still unsure? Call (XXX) XXX-XXXX and talk to a person, or read all the answers.
How much does a flooring website cost?
Our Starter Site is $300 one-time plus $20/month for hosting, security and updates. Local SEO is an optional add-on.
How long until my site is live?
Most flooring sites launch within 7 days of receiving your photos and info.
Do I need to write the content?
No. We write all page copy for your services and service areas. You just review and approve.
I don't have good photos. Is that a problem?
No. Phone photos of your jobs work great — we clean them up. We can also use quality stock images to start.
Will my website show up on Google?
Every site is built with on-page SEO. For ranking in your city and the Map Pack, our Growth plan adds local SEO and Google Business Profile optimization.
Can I see the design before I pay?
Yes. We design your homepage mockup first, free. You only pay if you love it.
Do I own my website?
Yes. Your domain and content are yours.
Am I locked into a contract?
No contracts. Cancel the monthly plan anytime.
Can you redesign my current website?
Yes. We rebuild existing sites and keep your Google rankings safe with proper redirects.
Free homepage mockup
Ready to Book More Flooring Jobs?
Get a free homepage mockup for your flooring business. See it in 48 hours. No cost, no commitment.